transitioning agencies from time-based revenue to value-led models for sustainable growth

We work exclusively with agency leadership teams to fix, focus, and futureproof their firms through value-led positioning, product-based revenue models, pricing strategies, and operating model design.

These efforts can be daunting without a structured process or an experienced and objective partner to align your team’s thinking, guide your efforts, and accelerate your success. With a practical, hands-on approach, we fill the role so that you can lead high-impact change with minimal disruption to your day-to-day business.

SEE OUR SOLUTIONS FOR AGENCIES

WHERE DO YOU WANT TO LEAD YOUR AGENCY?

FIX

I want to fix our operational inefficiencies, outdated structures, and working methods for a leaner, faster, outcome-focused agency.

FOCUS

I want to focus our growth strategies on differentiating our firm’s value, attracting more right-fit clients, and maximizing pricing power and wins.

FUTUREPROOF

I want to futureproof our firm by transitioning from time-based revenue to an output- or product-based model and AI-integrated services.

Find the solution that matches your priorities

Led by an Expert in Positioning, Revenue Models, and Operating Model Design

with 20+ years of agency experience

Founder Brian Kessman developed our solutions based on over two decades as a leader within brand strategy, interactive, product design, and full-service agencies.

With his eyes always on the future of agencies, Brian and his team help agency leaders like you plan smartly for growth without getting stuck in the past.

discover who we are

“Lodestar brought fresh eyes and new insights that evolved our agency and helped us get unstuck.

They met us exactly where we needed to be met, pushed us exactly how we need to be pushed, and the fruits of this investment have been tremendous.”

- Ty Rhudy, VP of Business Development | Kadro

Discover who we help

Read the Latest from our Blog

Featured

From Complexity to Clarity: Function Growth's Productization Success and Advice for Others

I interviewed Brian Russell, Managing Director of Function Growth, about why he turned to productization to overcome his firm's challenges, its impact on his team and clients, and his advice for other firms considering productizing their value. Here’s what he said.