To Capture More Value, First Create More Value
Clients don’t buy ingredients – they buy outcomes. Agencies that list skills instead of solutions are missing the point (and the profit). By turning repeatable expertise into named programs and products, firms can demonstrate deeper value, create differentiation, and scale their impact. The key to capturing more value is simple: start by creating more of it …
Earn a Higher Return on Your Talent Investment
There is a cardinal belief in professional services that our inventory is not parts, but people. If that’s true, professional firms are facing unprecedented inventory shortages. Competition for the best people has always been fierce, but is now intensified by the economic impact of a global pandemic …