Bad meetings drain productivity, slow down teams, and create frustration across an agency — but most meeting problems stem from just a few fixable causes. When roles are unclear, teams are structured around projects instead of people, or meetings lack purpose, organizations end up overscheduling to compensate. By redesigning team structures, clarifying responsibilities, and adopting a simple P.O.S.T. framework, agency leaders can significantly reduce unnecessary meetings and give teams more time for meaningful work.

Many agency performance issues aren’t driven by external market pressures — they originate inside the business. When an agency lacks a focused strategy or operates within an outdated operating model, everything suffers: win rates, culture, speed, margins, and morale. This article breaks down the two core internal causes of underperformance and outlines the five interconnected components leaders must strengthen to restore alignment, clarity, and momentum. If you’ve felt your agency plateauing, the path forward likely begins with rethinking how your strategy and operating model work together.