The Value Equation Blog

Insights, frameworks, and tools to help your agency stop selling effort and start scaling value.

people Brian Kessman people Brian Kessman

Why Your Employees Aren’t Actually Empowered

Empowerment doesn’t happen just because leaders say it does. Employees need three essential ingredients before they’ll take initiative: trust, guidance, and recognition. When people feel psychologically safe, understand where and how they can take action, and know their efforts will be supported and celebrated, empowerment becomes real. This shift creates faster decisions, stronger collaboration, and a more confident, capable team.

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people Brian Kessman people Brian Kessman

Five Hybrid Work Models and The Challenges and Implications For Agencies

Hybrid work is now a permanent reality for agencies, but there is no single “right” model. Each structure — from office-first to remote-first — comes with its own trade-offs in autonomy, collaboration, leadership expectations, and operational complexity. Understanding the five most common hybrid models helps agency leaders choose the approach that best aligns with their culture, talent needs, and long-term strategy. The key is being intentional about how teams work together, communicate, and sustain performance in a more flexible world.

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